blog
plain advice on social for local business
no fluff, no jargon. the same things we tell our own clients, written so you can use them today.
does my local business actually need social media?
before anyone calls, they look you up. what an active presence really does for a local business, and what it quietly costs to skip it.
how often should a local business actually post?
hootsuite, buffer and sprout social all publish numbers. we matched them to your type of business, because a restaurant and a roofer should not run the same calendar.
why your reels get no views, and the fix
it's almost always the first two seconds. a quick look at why people scroll past, and how to make them stop.
the comment-to-dm trick that books jobs
one small change to your caption that turns a like into a private conversation, which is where the sale happens.
before-and-after posts: the local cheat code
if your work has a visible result, this is the easiest content you'll ever make. here's how to shoot it.
boost a post or run a real ad?
that "boost" button is easy money for the platform. when it's worth it and when it's a waste.
what to post when you have nothing to post
nine ideas you can shoot on your phone in ten minutes, for the weeks the calendar runs dry.
rather we just handle it?
that's the whole point of fixe media. you run the business, we run the social.
work with us